Offerings
I work at the intersection of design, storytelling, and strategy — shaping visuals that feel intentional and alive.
My practice blends creative direction, visual design, and motion to help individuals and brands express their essence with clarity and artistry.
You can reach me at maddiehatoum@gmail.com.
Creative Direction & Strategy
For brands, artists, and entrepreneurs who need vision and clarity.
Brand storytelling & positioning
Visual identity guidance
Campaign or content direction
Moodboarding & concept development
✨ Ideal for clients who want a unified creative language across all visuals and platforms.
Design & Visual Identity
Where aesthetics meet intention.
Logo & branding systems
Brand style guides
Print & digital collateral
Album art, posters, social graphics
🎨 You bring the vision — I’ll translate it into visuals that feel cohesive and elevated.
Web Design & Digital Presence
Crafting spaces that reflect your story online.
Custom web design (portfolio, brand site, or landing page)
Art direction for digital experience
UX guidance & content layout strategy
💻 Perfect for creatives and small businesses ready for an online home that feels like “them.”
Dynamic storytelling in motion.
Short-form and long-form video editing
Visual storytelling and pacing strategy
Motion graphics, titles, and sound design integration
🎬 From raw footage to refined narrative — I’ll help your visuals move with intention.
Video Editing & Motion Direction
For when you just need another creative brain in the room.
Hourly or project-based consulting
Creative audit & feedback sessions
Strategic ideation for campaigns or content
💡 Bring me in for a fresh perspective or to help clarify your next creative move.
Creative Consulting (One-Off or Ongoing)
The Brand Birth
Creative Direction + Visual Identity + Web Design
A holistic process to build your brand from essence to expression.
The Visual Refresh
Design Audit + Visual Identity Update + Content Strategy
A refined evolution of your existing creative presence.
Story in Motion
Creative Direction + Video Editing
Crafting stories that move — emotionally and visually.
Packages
The Process
01. Discovery
We connect to understand your vision, goals, and creative direction.
02. Strategy & Concept
I shape a visual and conceptual framework to guide the project.
03. Creation
Execution with care, artistry, and attention to detail.
04. Delivery & Reflection
Your final assets, ready for launch — plus an optional follow-up session to ensure alignment.
✦ Investment
Each project is approached with fresh eyes and a custom strategy.
Pricing reflects the depth, scope, and creative direction required.
Creative Direction — from $800
Visual Identity Design — from $1,200
Web Design — from $1,800
Video Editing — from $600
Creative Consulting — $150/hour
🕯️ Tailored proposals are provided after a discovery call.